Social Media
Attention Media
Live Social Commerce
Live social commerce is converting up to 10 times more effectively than standard e-commerce, revolutionising the way people buy and businesses sell.
By integrating live product demonstrations, stoppable content and seamless checkout experiences, social media platforms are blurring the lines between engagement and online shopping. According to statistics and recent trends, social commerce penetration is expected to rise by another estimated 5% to $1.7Trillion by end of 2028. Yet, less than 2% of Australian businesses are leveraging unlimited opportunities to be discovered, increase revenue, obtain loyal customers and grow their business.
Platforms like TikTok, Instagram and Facebook offer built-in shopping tools, enabling brands to meet customers where product discovery already happens. Live social shopping allows viewers to shop products through clickable links, ask questions and engage with other viewers in real-time.
Old way vs New way of selling in Australia
Live Social Commerce conversion rates between 12% and 30%, far higher than traditional e-commerce (1% - 3%)
Platform Benchmarks (2023–2025 Data)
- TikTok: Live shopping events average 12–18% conversion, vs. 1–3% for traditional methods.
- Instagram: Live events show a 23% higher conversion rate than standard shoppable posts.
- YouTube: Live shopping drives a 34% higher click-through rate to product pages than traditional video ads.
Let’s say you're selling $70 item
Old Way - Ads + ecommerce shop
Promoting your product by running Social Media ads spending $2000 for 1 month to reach 100,000 viewers.
- Actual views 10,000
- Visits to your website 5000
- 100 sales on average at 2% conversion rate = $7000 revenue
- Cost of goods: $2500
- Advertising cost: $2000
- Gross profit: $5300
- Customer acquisition cost: $20
100 new costumers unsure of what they’ll receive as they haven’t had the opportunity to ask questions. 26% chance of returning the item.
Live Social Commerce way
Promoting your live stream with exclusive offers on Social Media ads spending $2000 for 1 month to reach 100,000 viewers.
- Actual views 30,000
- Ad to calendar 10,000
- Visit to the live stream 5000
- 1000 sales at average 20% conversion rate = $70,000 revenue
- Cost of goods $25,000
- Advertising cost $2000
- Gross Profit $43,000
- Customer acquisition cost: $2
1000 new costumers who’s questions have been answered and are coincident with the purchase. Less then 5% chance of returning the item.
Applicable in any industry for any product
Fashion
Beauty
Jewellery
Health
Electronics
Sports & Fitness
Food & Drinks
Automotive
Collectables
Hotels & Travel
Home & Decor
Perfumes
Supplements
Tools
Toys
Baby & Maternity
Brands that monetise on Live Social Commerce
OUR PRODUCTS
LIVE BROADCAST ANYTIME
AMAZE, AMAZE 5PRO or IBIG 5S will enable you to build a professional livestream in minutes. Seamlessly showcase and sell on TikTok, Instagram, YouTube, Facebook, Whatnot, Amazon, your website and more. Powered by intuitive product recognition and mobile app connectivity for additional presenters.
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AMAZE Live Stream Unit
$3,300.00 Add to cart -
AMAZE 5PRO Live Stream Unit
$4,800.00 Add to cart -
IBIG 5S Live Stream Unit
$3,300.00 Add to cart